Consent Management
Build a consent management infrastructure that captures granular permissions, stores them immutably, and propagates them across every system in your stack automatically.
Why teams choose Consent Management
Granular Consent Records
Store timestamped, immutable consent records with full context: what was consented, when, and how.
Real-Time Propagation
Consent updates flow automatically to all connected systems via webhooks and API.
Preference Center
Let users manage communication and processing preferences from a single UI.
Consent Intelligence
Analytics and reporting on consent rates, trends, and gaps across your user base.
Detailed Capabilities
A closer look at what Consent Management does inside TruePrivacy.
Immutable Consent Ledger
Every consent event — given, withdrawn, updated — is written to a cryptographically signed, append-only ledger. Records include the exact consent text presented, timestamp, channel, and IP geolocation, providing irrefutable proof of compliance.
Granular Purpose-Based Consent
Collect consent at the granular level of individual processing purposes rather than a single blanket permission. Users can consent to product emails but not marketing, or analytics but not ad targeting.
Real-Time Consent Propagation
When a user updates their consent, the change is pushed via webhooks and API to all connected systems within seconds. Your email platform, CRM, and analytics tools always reflect the user's current preferences without batch sync delays.
Consent Expiry & Re-Consent Management
Define expiry periods per consent purpose. TruePrivacy automatically schedules re-consent campaigns when consent is about to expire, ensuring your records stay valid without manual intervention.
Preference Center UI
An embeddable preference center widget lets users review and update all their consents from your website or mobile app at any time, reducing support tickets and ensuring preferences are always current.
Consent Analytics
Dashboards show consent rates by purpose, channel, geography, and time period. Identify drop-off in consent collection flows, track the impact of consent text changes, and measure re-consent campaign success.
How It Works
From setup to ongoing compliance in a few straightforward steps.
Define Consent Purposes
Create consent purposes in TruePrivacy matching your processing activities — marketing email, analytics, personalization, and others. Write the consent language for each purpose and set expiry rules.
Collect Consent Across Channels
Collect consent via your cookie banner, Privacy Center, mobile app, or any custom form using the TruePrivacy SDK. Every collection event is recorded to the immutable ledger immediately.
Propagate Preferences
Consent records sync automatically to connected systems via webhooks. Your marketing platform suppresses non-consented contacts, your analytics tools respect opt-outs, all without manual data management.
Manage Expiry & Re-Consent
When consent approaches its expiry date, TruePrivacy triggers your configured re-consent flow — an email campaign, an in-app prompt, or a banner — and records the outcome to the ledger.
What's included
- Immutable consent ledger
- Webhook-based consent propagation
- Multi-purpose consent collection
- Consent expiry management
- Re-consent campaign tools
- GDPR / DPDP compliant records
Consent Management
Capture, store, and propagate consent across all channels and systems in real time.
Try it freeFrequently Asked Questions
Common questions about Consent Management in TruePrivacy.
Each consent record captures the exact version of the consent text the user saw (stored with a hash), the timestamp in UTC, the user's IP address and browser, the channel through which consent was given, and a cryptographic signature over the entire record. This level of detail satisfies the burden of proof requirements under GDPR Article 7(1) and equivalent provisions in other regulations.
Consent updates trigger webhooks to connected systems within seconds of being recorded. For systems without webhook support, TruePrivacy provides a pull API that connected systems can poll and a batch sync mechanism that runs every 15 minutes as a fallback.
Yes. The TruePrivacy SDK provides a JavaScript client and server-side libraries for multiple languages. You can record consent events from any interface — your own website forms, mobile app, physical sign-up — and they will appear in the same ledger as consents collected via TruePrivacy-hosted interfaces.
Withdrawal is recorded to the ledger immediately and webhooks propagate the change to all connected systems. If a system cannot act on the withdrawal automatically (e.g., a legacy system), TruePrivacy creates a manual task for your team to complete and tracks it to resolution.
Yes. You can configure age-gating per purpose and per jurisdiction. For processing activities that require parental consent for under-16s (or other age thresholds under local law), TruePrivacy can trigger a separate parental consent verification flow.
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